Brief:
The client, Hisense White Goods, requested a comprehensive toolbox that includes all types of marketing content for their Tide 5 top-load washing machine, catering to different markets' ambient styles.
Concept:
To meet the client's request, our team created a toolbox that includes a product presentation, feature pictures, key visuals, POS materials, short videos, and 3D animations that explain the functions of the product. We ensured that the toolbox caters to both B2B and B2C markets, or as we like to call it, P2P. Our team also made sure to have a deep understanding of the client's marketing strategy and the technical knowledge of the product.
Result:
Our team successfully delivered a comprehensive toolbox for Hisense White Goods' Tide 5 top-load washing machine, which can be used by one or multiple markets. The toolbox includes advertising materials as well as technical materials that explain the functions of the product. The toolbox is an effective way for the marketing teams to promote the product, provide customers with a better understanding of the product, and ultimately drive sales.
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